Food for Thought « Twitter Marketing Secrets

The Earthquake – Twitter Connection

I live in Southern California and “enjoyed” the ride of this morning’s earthquake. Almost immediately, I Tweeted about it and then watched additional Tweets stack up from others experiencing it, and folks from all over the world expressing concern.

What a phenomenal case study for the power of Twitter to connect mobs/tribes/communities of people in real time. How can we harness that energy to change the world? Now there’s something to ponder.

So what does this have to do with marketing? This article at the Standard.com talks about how they used the Twitter search tool to track the number of updates about the earthquake.

You can use the same technology to track conversations related to your niche market and connect with potential customers, suppliers, joint venture partners and industry experts.

Shake up your business with Twitter marketing.

Twitter Viral Marketing, iPod Promotion

July 22, 2008 at 8:51 pm | In Food for Thought | Leave a Comment
Tags: Help a Reporter Out, Logo Your Audio Custom iPods, Peter Shankman, Twitter iPod promotion

Last week Peter Shankman, publisher of “Help a Reporter Out”, gave away an iPod Nano (donated by my service, Logo Your Audio, “toot”) to the 75th Tweeter who tweeted “ KARMA AND NASA, THE @SKYDIVER HARO CATS, ARE NOT FAT – THEY’RE JUST BIG BONED!”.

So … if Peter can get 135 Tweetsters to instantly post such hyrogliphics by dangling a iPod carrot, what prize/incentive can you offer to stimulate a run on your Tweeter page? Hmmm?

By the way, witnessing that simple act of instant viral marketing was the inspiration behind Twitter Marketing Secrets!